1. The United States sued under § 4 of the Sherman Act to enjoin
the acquisition by United States Steel Corporation of the assets of
Consolidated Steel Corporation, largest independent steel
fabricator on the West Coast, as a violation Or §§ 1 and 2 of the
Act. The gist of the complaint was (1) that the acquisition would
be in restraint of trade, because all manufacturers other than
United States Steel would be excluded from the business of
supplying Consolidated's requirements of rolled steel products, and
because existing competition between Consolidated and United States
Steel in the sale of structural fabricated products and pipe would
be eliminated, and (2) that the proposed acquisition, in the light
of previous acquisitions by United States Steel, was an attempt to
monopolize the production and sale of fabricated steel products in
the Consolidated market area.
Held: the proposed acquisition would not violate § 1 or
§ 2 of the Sherman Act. Pp.
334 U. S.
507-508,
334 U. S.
519-534.
Page 334 U. S. 496
(a) The acquisition does not unreasonably restrict the
opportunities of competitor producers of rolled steel to market
their product. Pp.
334 U. S.
519-527.
(b) There was no specific intent in this case to accomplish an
unreasonable restraint of interstate commerce.
United States v.
Yellow Cab Co., 332 U. S. 218,
distinguished. Pp.
334 U. S.
520-527.
(c) It is not proved in this case that the elimination of
competition between Consolidated and the structural fabricating
subsidiaries of United States Steel constitutes an unreasonable
restraint of trade. P.
334 U. S.
529.
(d) The elimination of competition between Consolidated and
National Tube (a United States Steel subsidiary) does not
constitute an unreasonable restraint of trade in pipe, in view,
inter alia, of the limited extent of the competition
between them in this field. Pp.
334 U. S.
530-531.
(e) In the light of previous acquisitions by United States
Steel, including that of the government-owned plant at Geneva,
Utah, the acquisition of Consolidated does not demonstrate the
existence of a specific intent to monopolize, but reflects rather a
normal business purpose. Pp.
334 U. S.
531-533.
(f) Considering the various objections in the aggregate and in
the light of the charge of intent to monopolize, the acquisition
does not violate the public policy manifested in the Sherman Act.
Pp.
334 U. S.
533-534.
2. The Sherman Act is not limited to eliminating restraints
whose effects are nationwide; but, where the relevant competitive
market covers a lesser area, the Act may be invoked to prevent
unreasonable restraints in that area. P.
334 U. S.
519.
3. Withdrawal of Consolidated as a consumer of rolled steel
products made by other producers does not constitute an
unreasonable restraint. Pp.
334 U. S.
520-523.
4. Vertical integration is not illegal
per se. Its
legality is to be determined by,
inter alia, (1)
characterizing the nature of the market to be served and the
leverage on the market which the particular vertical integration
creates, and (2) the purpose or intent with which the combination
was conceived.
United States v. Paramount Pictures,
334 U. S. 131, and
United States v. Griffith, 334 U.
S. 100, followed. Pp.
334 U. S.
524-527.
5. There is no declared public policy which forbids,
per
se, an expansion of facilities of an existing company to meet
the needs of new markets of a community, whether that community is
nationwide or smaller in area. P.
334 U. S.
526.
Page 334 U. S. 497
6. The same tests which measure the legality of vertical
integration by acquisition are applicable to the acquisition of
competitors in identical or similar lines of merchandise. It is
first necessary to delimit the market in which the concerns
compete, and then determine the extent to which the concerns are in
competition in that market. If such acquisition results in or is
aimed at unreasonable restraint, then the purchase is forbidden by
the Sherman Act. P.
334 U. S.
527.
7. In determining what constitutes unreasonable restraint,
dollar volume, in itself, is not of compelling significance.
Consideration must also be given to the percentage of business
controlled, the strength of the remaining competition, whether the
action springs from business requirements or purpose to monopolize,
the probable development of the industry, consumer demands, and
other characteristics of the market. The relative effect of
percentage command of a market varies with the setting in which
that factor is placed. Pp.
334 U. S. 527-528.
8. Even though a restraint of trade be reasonable and not
unlawful under § 1 of the Sherman Act, it may nevertheless
constitute an attempt to monopolize in violation of § 2 if a
specific intent to monopolize be shown. Pp.
334 U. S.
531-532.
74 F.
Supp. 671 affirmed.
The United States brought a suit under § 4 of the Sherman Act to
enjoin, as a violation of §§ 1 and 2 of the Act, the acquisition of
the Consolidated Steel Corporation by the United States Steel
Corporation. After a hearing on the merits, the District Court
denied the relief prayed in the complaint.
74 F.
Supp. 671. A direct appeal was taken to this Court under the
Expediting Act.
Affirmed, p.
334 U. S.
534.
Page 334 U. S. 498
MR. JUSTICE REED delivered the opinion of the Court.
The United States brings this suit under § 4 of the Sherman Act
to enjoin United States Steel Corporation and its subsidiaries from
purchasing the assets of the largest independent steel fabricator
on the West Coast on the ground that such acquisition would violate
§§ 1 and 2 of the Sherman Act. [
Footnote 1] The complaint, filed on February 24, 1947,
charged that, if the contract of sale between United States Steel
and Consolidated Steel Corporation were carried out, competition in
the sale of rolled steel
Page 334 U. S. 499
products and in fabricated steel products would be restrained,
and that the contract indicated an effort on the part of United
States Steel to attempt to monopolize the market in fabricated
steel products. After a trial before a single judge in the district
court, judgment was entered in favor of the defendants, and the
government brought the case here by direct appeal. 32 Stat. 823, 15
U.S.C. § 29.
The underlying facts in the case are set forth in the findings
of the trial court, and, with a few exceptions, those findings are
not disputed by the government. We rely chiefly on the findings to
indicate the nature of the commerce here in question and the extent
to which competition would be affected by the challenged
contract.
The steel production involved in this case may be spoken of as
being divided into two stages: the production of rolled steel
products and their fabrication into finished steel products. Rolled
steel products consist of steel plates, shapes, sheets, bars, and
other unfinished steel products, and are, in turn, made from ingots
by means of rolling mills. The steel fabrication involved herein
may also be divided into structural fabrication and plate
fabrication. Fabricated structural steel products consist of
building framework, bridges, transmission towers, and similar
permanent structures, and are made primarily from rolled steel
shapes, although plates and other rolled steel products may also be
employed. Fabricated plate products, on the other hand, consist of
pressure vessels, tanks, welded pipe, and similar products made
principally from rolled steel plates, although shapes and bars are
also occasionally used. Both plate and structural fabricated
products are made to specifications for a particular purpose;
fabricated products do not include standard products made by
repetitive processes in the manufacture of general steel
merchandise such as wire, nails, bolts, and
Page 334 U. S. 500
window frames. The manufacture of such standardized finished
products is not involved in this case. The facilities required for
structural fabrication are quite different from those required for
plate fabrication; the former require equipment for shearing,
punching, drilling, assembling, and riveting or welding structural
shapes, whereas the latter require equipment for bending, rolling,
cutting, and forming the plates which go into the finished
product.
The complaint lists four defendants: Columbia Steel Company,
Consolidated Steel Corporation, United States Steel Corporation,
and United States Steel Corporation of Delaware. United States
Steel and its subsidiaries engage in the business of producing
rolled steel products and in structural fabrication, but do no
plate fabrication work. Consolidated Steel, the sale of whose
assets the government seeks to enjoin, is engaged only in
structural fabrication and plate fabrication. United States Steel,
with its subsidiaries, is the largest producer of rolled steel
products in the United States, with a total investment of more than
a billion and a half dollars. During the ten-year period 1937-1946
United States Steel produced almost exactly a third of all rolled
steel products produced in the United States, and average sales for
that period were nearly a billion and a half dollars. In the
five-year period 1937-1941, average sales were a little over a
billion dollars. Consolidated, by contrast, had plants whose
depreciated value was less than ten million dollars. During the
five-year period 1937-1941, Consolidated had average sales of only
twenty million dollars, and the United States Steel committee which
negotiated the terms of the purchase of Consolidated estimated that
Consolidated's sales in the future would run to twenty-two million
dollars annually, and agreed with Consolidated on a purchase price
of slightly in excess of eight million dollars. During the war,
Consolidated produced over a
Page 334 U. S. 501
billion and a half dollars worth of ships with government
furnished facilities. Consolidated no longer possesses any
facilities for building ships. [
Footnote 2]
Columbia Steel, a wholly owned subsidiary of United States
Steel, has been the largest rolled steel producer in the Pacific
Coast area since 1930, with plants in Utah and California, and has
also served as selling agent for other rolled steel subsidiaries of
United States Steel, and for two subsidiaries of that company
engaged in structural fabrication, the American Bridge Company at
Pittsburgh and the Virginia Bridge Company at Roanoke, Virginia,
though neither it nor any other subsidiary of United States Steel
in the Consolidated market area was a fabricator of any kind.
National Tube Company, another United States Steel subsidiary,
sells pipe and tubing. Consolidated has structural fabricating
plants near Los Angeles and at Orange, Texas, and plate fabricating
facilities in California and Arizona. Consolidated has sold its
products during the past ten years in eleven states, referred to
hereafter as the Consolidated market: Arizona, California, Idaho,
Louisiana, Montana, Nevada, New Mexico, Oregon, Texas, Utah and
Washington. It is that market which the government views as
significant in determining the extent of competition between United
States Steel and Consolidated. It is not the usual Pacific
Page 334 U. S. 502
and Mountain States groups employed by the Census. [
Footnote 3] United States Steel
Corporation of Delaware is a subsidiary of United States Steel
which renders technical assistance to other subsidiaries engaged in
steel production.
Rolled steel products have traditionally been sold on a basing
point system. [
Footnote 4]
Prior to World War II, rolled steel was sold on the West Coast at a
price computed on the basis of eastern basing points, even though
both United States Steel and Bethlehem Steel produced rolled steel
products in California. Fabricators such as Consolidated thus did
not get the full benefit of their proximity to the western market.
The competitive disadvantages under which western fabricators
worked is illustrated by the fact that United States Steel has been
the largest seller of fabricated structural steel in the
Consolidated market, even though it has no fabricating plants in
the area. During the ten-year period ending in 1946, 100 different
concerns bid successfully in competition with United States Steel
for the sale of fabricated structural products
Page 334 U. S. 503
in the Consolidated market; 50 of those concerns are located
outside the area. United States Steel's principal competitor as
measured on a national basis, Bethlehem Steel, does have
fabricating facilities in California, however, and, prior to World
War II, United States Steel had prepared plans for the erection of
fabricating facilities in California. The war made it necessary to
postpone the plans. This use of eastern basing points makes past
figures on rolled steel products sales from producers in the
Consolidated market unreliable in determining effective competition
for the future sales of rolled steel in that market. United States
Steel now uses Geneva as a basing point.
The urgent wartime demand for steel prompted the government to
construct new rolled steel plants in the West. The largest of these
plants was erected at Geneva, Utah at a cost of nearly
$200,000,000, and was designed, constructed, and operated by United
States Steel for the account of the government. The plant had an
annual capacity of more than 1,200,000 tons of ingots which, in
turn, could be employed to make 700,000 tons of plates and 250,000
tons of shapes. Another large plant was erected by the government a
Fontana, California. This is now operated through arrangements of
private parties with the government. In January. 1945. United
States Steel considered the acquisition of the Geneva plant, but
because of the speculative nature of the venture and attacks by
people within and without the government, United States Steel
decided not to submit a bid, and notified the Defense Plant
Corporation to that effect on August 8, 1945. Shortly thereafter,
the Surplus Property Administrator wrote to Benjamin F. Fairless,
President of United States Steel, advising him that a bid by United
States Steel would be welcomed. On May, 1, 1946, United States
Steel submitted a bid for the Geneva plant of $47,500,000. The
terms of the bid provided that United
Page 334 U. S. 504
States Steel would spend not less than $18,000,000 of its own
funds to erect additional facilities at Geneva, and $25,000,000 to
erect a cold-reduction mill at Pittsburg, California, to consume
386,000 tons of hot rolled coils produced at Geneva. [
Footnote 5] The bid estimated that a
sufficient market could be found to absorb an annual production
ranging from 456,000 to 600,000 tons. The bid stipulated that
Geneva products would be sold with Geneva as a basing point. This
would offer possibilities for a reduction in the price of rolled
steel products to West Coast purchasers and their customers. The
variation between 456,000 and 600,000 tons depended on the
consumption of rolled steel products by users other than United
States Steel's new Pittsburg plant. The bid noted that additional
steel consuming manufacturing plants might be located in the West
which would provide a market for additional rolled steel products.
Apart from the cold-reduction mill to be erected at Pittsburg, the
bid was silent as to the acquisition of fabricating facilities by
United States Steel to provide a market for Geneva products.
On May 23, 1946, the War Assets Administration announced that
the bid of United States Steel was accepted. An accompanying
memorandum discussed in detail the six bids which had been
received, and concluded that United States Steel's bid was the most
advantageous. The other bids were found unacceptable for a number
of reasons -- either the bidder could offer no assurance of his
financial responsibility or his ability to operate the plant, or
the price offered was too low, or the bidder requested
Page 334 U. S. 505
the government to lend the bidder large sums for the erection of
additional facilities or to erect such facilities at government
expense. [
Footnote 6] The
memorandum noted that the successful bid would "foster the
development in the West of new independent enterprise" by
encouraging the location of steel-consuming manufacturing plants in
the western states.
On June 17, 1946, the Attorney General advised the War Assets
Administration that the proposed sale did not, in his opinion,
constitute a violation of the antitrust laws, and the sale was
consummated two days thereafter. The opinion of the Attorney
General was requested in accordance with § 20 of the Surplus
Property Act of 1944, 58 Stat. 765, 775, which requires such
procedure when government plants costing more than $1,000,000 are
being sold. That section provides that nothing in the Surplus
Property Act "shall impair, amend, or modify the antitrust laws or
limit and prevent their application to persons" who buy property
under the Act. The Attorney General noted that the ingot capacity
of United States Steel had declined from 35.3% of the total
national capacity in 1939 to 31.4% in 1946, and that, if the Geneva
plant were acquired, the percentage would be increased to 32.7%.
Considering only the Pacific Coast and Mountain states, the
acquisition of Geneva, the Attorney General said, would increase
United States Steel's percentage of capacity in that area from
17.3% to 39%. United States Steel, however, estimated that,
Page 334 U. S. 506
on acquisition of Geneva, it would have 51% of ingot capacity in
the Pacific Coast area. On the basis of these figures construed in
the light of
United States v. Aluminum Co. of America, 148
F.2d 416, and
American Tobacco Co. v. United States,
328 U. S. 781, the
Attorney General concluded that the proposed sale, as such, would
not violate the antitrust laws. The letter added that no opinion
was expressed as to the legality of any acts or practices in which
United States Steel might have engaged or in which it might engage
in the future.
See, for a comparable situation
United
States v. United States Steel Corporation, 251 U.
S. 417,
251 U. S.
446.
Prior to the sale of the Geneva plant, Alden G. Roach, President
of Consolidated, approached Fairless of United States Steel and
indicated that he would like to sell the business of Consolidated.
Roach also had conversations with representatives of Bethlehem and
Kaiser with regard to the same end. Roach mentioned the subject
again to Fairless in February or March of 1946, and Fairless
replied that United States Steel was restudying its decision not to
bid on the Geneva plant, and did not want to discuss the purchase
of Consolidated until the Geneva issue was decided. After the sale
of Geneva was effected in June, Fairless spoke again with Roach,
and arranged to have a committee from United States Steel make an
investigation of the Consolidated plants in August. The committee
reported that it would cost $14,000,000 and take three years to
construct plants equivalent to those owned by Consolidated, and
that the Consolidated properties had a depreciated value of
$9,800,000. After further negotiations, the parties agreed on a
price of approximately $8,250,000, and a purchase agreement was
executed on December 14 according to which Columbia agreed to buy
the physical assets of Consolidated and four subsidiaries. Fairless
testified on the witness stand that United States Steel's purpose
in purchasing Consolidated was to assure a market for plates and
shapes produced at Geneva, and
Page 334 U. S. 507
Roach testified that Consolidated's purpose was to withdraw the
stockholders' equity from the fabrication business, with its
cyclical fluctuations, at a time when a favorable price could be
realized.
I
The theory of the United States in bringing this suit is that
the acquisition of Consolidated constitutes an illegal restraint of
interstate commerce because all manufacturers except United States
Steel will be excluded from the business of supplying
Consolidated's requirements of rolled steel products, and because
competition now existing between Consolidated and United States
Steel in the sale of structural fabricated products and pipe will
be eliminated. In addition, the government alleges that the
acquisition of Consolidated, viewed in the light of the previous
series of acquisitions by United States Steel, constitutes an
attempt to monopolize the production and sale of fabricated steel
products in the Consolidated market. The appellees contend that the
amount of competition which will be eliminated is so insignificant
that the restraint effected is a reasonable restraint, not an
attempt to monopolize and not prohibited by the Sherman Act.
[
Footnote 7] On the record
before us and in agreement with the
Page 334 U. S. 508
trial court, we conclude that the government has failed to prove
its contention that the acquisition of Consolidated would
unreasonably lessen competition in the three respects charged, and
therefore the proposed contract is not forbidden by § 1 of the
Sherman Act. We further hold that the government has failed to
prove an attempt to monopolize in violation of § 2.
We turn first to the charge that the proposed purchase will
lessen competition by excluding producers of rolled steel products
other than United States Steel from supplying the requirements of
Consolidated. Over the ten-year period from 1937 to 1946,
Consolidated purchased over two million tons of rolled steel
products, including the abnormally high wartime requirements.
Whatever amount of rolled steel products Consolidated uses in the
future will be supplied, insofar as possible, from other
subsidiaries of United States Steel, and other producers of rolled
steel products will lose Consolidated as a prospective
customer.
The parties are in sharp dispute as to the size and nature of
the market for rolled steel products with which Consolidated's
consumption is to be compared. The appellees argue that rolled
steel products are sold on a national scale, and that, for the
major producers, the entire United States should be regarded as the
market. Viewed from this standpoint, Consolidated's requirements
are an insignificant fraction of the total market, less than 1/2 of
1%. The government argues that the market must be more narrowly
drawn, and that the relevant market to be considered is the
eleven-state area in which Consolidated sells its products, and
further that, in that area, by considering only the consumption of
structural and plate fabricators, a violation of the Sherman Act
has been established. If all sales of rolled steel products in the
Consolidated market are considered, Consolidated's purchases of two
million tons represent a little more than
Page 334 U. S. 509
3% of the total of 60 million tons. The figure is not
appreciably different if the five-year period 1937-41 or 1946 alone
are used as the measuring periods. [
Footnote 8] If the comparable market is construed even
more narrowly, and is restricted to the consumption of plates and
shapes in the Consolidated market, figures for 1937 indicate that
Consolidated's consumption of plates and shapes was 13% of the
total. Data are offered by the government for 1946 which are too
uncertain to furnish a reliable guide. [
Footnote 9]
Page 334 U. S. 510
The government realizes the force of appellees' argument that
rolled steel products are sold on a national scale, and attempts to
demonstrate that, during the non-war years, 80% of Consolidated's
requirements were produced on the West Coast; Consolidated resorts
to data not in the record to demonstrate that, in fact, only 26% of
Consolidated's rolled steel purchases were produced in plants
located in the Consolidated market area. [
Footnote 10] Whether we accept the government's or
Consolidated's figures, however, they are of little value in
determining the extent to which West Coast fabricators will
purchase rolled steel products in the eastern market in the future,
since the construction of new plants at Geneva and Fontana and the
creation of new basing points on the West Coast will presumably
give West Coast rolled steel producers a far larger share of the
West Coast fabricating market than before the war.
Another difficulty is that the record furnishes little
indication as to the propriety of considering plates and shapes as
a market distinct from other rolled steel products. If rolled steel
producers can make other products as easily as plates and shapes,
then the effect of the removal of Consolidated's demand for plates
and shapes must be measured not against the market for plates and
shapes alone, but for all comparable rolled products. The record
suggests, but does not conclusively indicate, that rolled steel
producers can make other products interchangeably with shapes and
plates, and that therefore
Page 334 U. S. 511
we should not measure the potential injury to competition by
considering the total demand for shapes and plates alone, but
rather compare Consolidated's demand for rolled steel products with
the demand for all comparable rolled steel products in the
Consolidated marketing area.
We read the record as showing that the trial court did not
accept the theory that the comparable market was restricted to the
demand for plates and shapes in the Consolidated area, but did
accept the government's theory that the market was to be restricted
to the total demand for rolled steel products in the eleven-state
area. On that basis, the trial court found that the steel
requirements of Consolidated represented "a small part" of the
consumption in the Consolidated area, that Consolidated was not a
"substantial market" for rolled steel producers selling in
competition with United States Steel, and that the acquisition of
Consolidated would not injure any competitor of United States Steel
engaged in the production and sale of rolled steel products in the
Consolidated market or elsewhere. We recognize the difficulty of
laying down a rule as to what areas or products are competitive,
one with another. In this case and on this record, we have
circumstances that strongly indicate to us that rolled steel
production and consumption in the Consolidated marketing area is
the competitive area and product for consideration.
In analyzing the injury to competition resulting from the
withdrawal of Consolidated as a purchaser of rolled steel products,
we have been considering the acquisition of Consolidated as a step
in the vertical integration of United States Steel. Regarded as a
seller of fabricated steel products, rather than as a purchaser of
rolled steel products, however, the acquisition of Consolidated may
be regarded as a step in horizontal integration as well, since
United States Steel will broaden its facilities for
Page 334 U. S. 512
steel fabrication through the purchase of Consolidated. In
determining the extent of competition between Consolidated and the
two structural fabrication subsidiaries of United States Steel in
the sale of fabricated steel products, we must again determine the
size of the market in which the two companies may be said to
compete. The parties agree that United States Steel does no plate
fabrication, and that competition is restricted to fabricating
structural steel products and pipe. Consolidated makes pipe by
bending and welding plates, whereas National Tube, a United States
Steel subsidiary, makes seamless pipe through a process which the
parties agree does not fall under the heading of steel
fabrication.
We turn first to the field of fabricated structural steel
products. As in the case of rolled steel, the appellees claim that
structural fabricators sell on a national scale, and that
Consolidated's production must be measured against all structural
fabricators. An index of the position of Consolidated as a
structural fabricator is shown by its bookings for the period
1937-1942, as reported by the American Institute of Steel
Construction. During that period, total bookings in the entire
country were nearly 10,000,000 tons, of which Consolidated's share
was only 84,533 tons. The government argues that competition is to
be measured with reference to the eleven-state area in which
Consolidated sells its products. Viewed on that basis, total
bookings for the limited area for the six-year period were
1,665,698, of which United States Steel's share was 17% and
Consolidated's 5%. The government claims that Consolidated has
become a more important factor since that period, and alleges that
bookings for 1946 in the Consolidated market were divided among 90
fabricators, of which United States Steel had 13% and Consolidated
and Bethlehem Steel each had 11%. The next largest structural
fabricators had 9%,
Page 334 U. S. 513
6%, and 3% of the total. [
Footnote 11] Although the appellees challenge the
accuracy of the government's 1946 figures, and the district court
made no reference to them in the findings, we accept them as
sufficiently reliable for our present purpose. The figures on which
the government relies demonstrate that, at least in the past,
competition in structural steel products has been conducted on a
national scale. Five out of the ten structural fabricators having
the largest sales in the Consolidated market perform their
fabrication operations outside the area, including United States
Steel and Bethlehem Steel. Purchasers of fabricated structural
products have been able to secure bids from fabricators throughout
the country, and therefore statistics showing the share of United
States Steel and Consolidated in the total consumption of
fabricated structural products in any prescribed area are of little
probative value in ascertaining the extent to which consumers of
these products would be injured through elimination of competition
between the two companies.
Page 334 U. S. 514
As in the case of rolled steel products, however, wartime
developments have made prewar statistics of little relevance. The
appellees urge three reasons why eastern fabricators will be at a
competitive disadvantage with western fabricators for the western
market: the availability of rolled steel products from the Geneva
plant and other West Coast plants at a lower price, the increase in
commercial freight rates on fabricated products, and the abolition
of land grant rates. The increase in freight rates has made it less
profitable for eastern fabricators to sell in the West, and the
elimination of land grant rates on government shipments has made it
less profitable for eastern fabricators to sell to government
agencies in the West. Whatever competition may have existed in the
past between Consolidated and the two bridge company subsidiaries
of United States Steel, the appellees urge, will exist to a much
lesser extent in the future. [
Footnote 12] Consequently, even though the government may
be correct in claiming that the eleven-state area is the proper
market for measuring competition with Consolidated, the government
may not, at the same time, claim that prewar statistics as to
United States Steel's share of that market are of major
significance.
Apart from the question of the geographical size of the market,
the appellees urge that the bookings for fabricated structural
steel products are of little significance,
Page 334 U. S. 515
because Consolidated and United States Steel make different
types of structural steel products. In view of the fact that
structural steel jobs are fabricated on an individual basis, it is
difficult to compare the output of United States Steel with that of
Consolidated, but the appellees argue that, in general,
Consolidated does only light and medium fabrication, whereas United
States Steel does heavy fabrication. The appellees support their
argument with an elaborate statistical analysis of bids by the two
companies. Those figures show that Consolidated and United States
Steel submitted bids for the same project in a very small number of
instances. [
Footnote 13]
Such figures are not conclusive of lack of competition; the
government suggests that knowledge that one party has submitted a
bid may discourage others from bidding. The government has
introduced very little evidence, however, to show that, in fact,
the types of structural steel products sold by Consolidated are
similar to those sold by United States Steel. The appellees further
urge that only a small proportion of Consolidated's business fell
in the
Page 334 U. S. 516
category of structural steel products, and that, as to plate
fabrication and miscellaneous work, there was no competition with
United States Steel whatsoever. The trial court found on this issue
that 16% of Consolidated's business was in structural steel
products, and 70% in plate fabrication. On the basis of the
statistics here summarized, the trial court found that competition
between the two companies in the manufacture and sale of fabricated
structural steel products was not substantial.
The government also argues that competition will be eliminated
between Consolidated and National Tube in the sale of pipe. In this
field, we have no difficulty in determining the geographical scope
of the market to be considered in determining the extent of
competition, since the government claims that Consolidated and
National Tube compete on a nationwide scale in the field of large
diameter pipe for oil and gas pipelines. Other types of pipe made
by the two concerns are apparently not competitive, as the
government does not contest this assertion of the appellees.
[
Footnote 14] Consolidated,
in the past, has specialized
Page 334 U. S. 517
in comparatively light walled pipe for low pressure purposes,
such as irrigation and water transmission, whereas National Tube
has made a heavy walled pipe for high pressure purposes which is
used chiefly in the oil and gas industry. National Tube pipe is
substantially cheaper to produce. The record does show, however,
that, in the last few years, Consolidated has supplied large
diameter pipe for oil and gas pipelines on at least four occasions,
in three of which National Tube also supplied part of the pipe
requirements. [
Footnote 15]
Although the record does not show the extent of Consolidated's
business in this field, one of the witnesses estimated that
Consolidated's contract to furnish 90% of the pipe for the
Trans-Arabian pipeline would run to almost $30,000,000. The
appellees seek to minimize the importance of competition in this
field by pointing out that the pipe to be used for the
Trans-Arabian pipeline is 30 and 31 inches in diameter, which is
too large a size to be made by the seamless process employed by
National Tube. The record is barren on the
Page 334 U. S. 518
comparative production between Consolidated and its competitors,
other than United States Steel, in the manufacture of large pipe.
The record does show that other major companies, not connected with
any of the parties to this proceeding, do manufacture welded and
seamless pipe. [
Footnote 16]
The appellees further claim that, under normal circumstances,
Consolidated and National Tube would not compete in this field,
because Consolidated pipe sells for $30 a ton more than National
Tube pipe, and that Consolidated is able to sell its pipe only
because of the inability of National Tube and other concerns to
take on additional orders. The government argues in reply that
Consolidated may be able to reduce its costs of production if a
sufficiently large volume of orders is obtained, but no evidence is
adduced to support such a conclusion.
The opinion of the trial court summarized the facts outlined
above, and concluded that there was no substantial competition
between National Tube and Consolidated in the sale of pipe; one of
the findings went even further, stating that the two companies "do
not compete" in the sale of their pipe products.
The trial court also concluded that the government had failed to
prove that United States Steel had attempted to monopolize the
business of fabricating steel products in the Consolidated market
in violation of § 2. The trial judge apparently was of the opinion
that, since the purchase of Consolidated did not constitute a
violation of § 1, it could not constitute a violation of § 2, since
every attempt to monopolize must also constitute an illegal
restraint. In his findings, the trial judge concluded that the
purchase agreement was entered into "for sound business reasons,"
and with no intent to monopolize the production and sale of
fabricated steel products.
Page 334 U. S. 519
II
In support of its position that the proposed contract violates §
1 of the Sherman Act, the government urges that all the legal
conclusions of the district court were erroneous. It is argued
that, without regard to the percentages of consumption of rolled
steel products by Consolidated just considered, the acquisition by
United States Steel of Consolidated violates the Sherman Act. Such
an arrangement, it is claimed, excludes other producers of rolled
steel products from the Consolidated market and constitutes an
illegal restraint
per se to which the rule of reason is
inapplicable. Or, phrasing the argument differently, the
government's contention seems to be that the acquisition of
facilities which provide a controlled market for the output of the
Geneva plant is a process of vertical integration, and invalid
per se under the Sherman Act. The acquisition of
Consolidated, it is pointed out, would also eliminate competition
between Consolidated and the subsidiaries of United States Steel in
the sale of structural steel products and pipe products, and would
eliminate potential competition from Consolidated in the sale of
other steel products. We also note that the acquisition of
Consolidated will bring United States for the first time into the
field of plate fabrication.
A. We first lay to one side a possible objection to measuring
the injury to competition by reference to a market which is less
than nationwide in area. The Sherman Act is not limited to
eliminating restraints whose effects cover the entire United
States; we have consistently held that, where the relevant
competitive market covers only a small area, the Sherman Act may be
invoked to prevent unreasonable restraints within that area. In
United States v. Yellow Cab Co., 332 U.
S. 218, we sustained the validity of a complaint which
alleged that the defendants had monopolized the cab operating
business in four large
Page 334 U. S. 520
cities. [
Footnote 17] It
is the volume in the area which the alleged restraints affect that
is important. In
United States v. Griffith, 334 U.
S. 100, we found restraint of trade by a chain of motion
picture exhibitors covering a small area. Although our previous
discussion has indicated the difficulties in accepting the
eleven-state area in which Consolidated sells its products as the
relevant competitive market, we accept for the purposes of decision
the government's argument that this area is the one to be
considered in measuring the effect on competition of the withdrawal
of Consolidated as a market for other rolled steel producers and of
the bringing together under common control of Consolidated and the
fabricating subsidiaries of United States Steel.
B. The government relies heavily on
United States v. Yellow
Cab Co., supra, to support its argument that the withdrawal of
Consolidated as a possible consumer for the
Page 334 U. S. 521
goods of other rolled steel producers constitutes an illegal
restraint. The complaint in the
Yellow Cab case charged
that there was a plan, an intent, to monopolize the cab business,
from manufacture through operation in the four large cities, by
acquiring cab operating companies or interests therein; tying those
companies into a cab manufacturing company, and requiring the
operating companies to purchase their cabs from the manufacturer at
a price above the prevailing market. There was no allegation that
the volume of cab production which was thus excluded as a market
for rival cab manufacturers was a substantial proportion of the
total volume of cabs produced, and the government concludes that
the case stands for the proposition that it is illegal
per
se for a manufacturer to preempt and market for his goods
through vertical integration provided that an "appreciable" amount
of interstate commerce is involved. [
Footnote 18]
We do not construe our holding in the
Yellow Cab case
to make illegal the acquisition by United States Steel of this
outlet for its rolled steel without consideration of its effect on
the opportunities of other competitor producers
Page 334 U. S. 522
to market their rolled steel. [
Footnote 19] In discussing the charge in the
Yellow
Cab case, we said that the fact that the conspirators were
integrated did not insulate them from the act, not that corporate
integration violated the act. In the complaint, the government
charged that the defendants had combined and conspired to effect
the restraints in question with the intent and purpose of
monopolizing the cab business in certain cities, and, on motion to
dismiss, that allegation was accepted as true. Where a complaint
charges such an unreasonable restraint as the facts of the
Yellow Cab case show, the amount of interstate trade
affected is immaterial in determining whether a violation of the
Sherman Act has been charged. A restraint may be unreasonable
either because a restraint otherwise reasonable is accompanied with
a specific intent to accomplish a forbidden restraint or because it
falls within the class of restraints that are illegal
per
se. For example, where a complaint charges that the defendants
have engaged in price-fixing, [
Footnote 20] or have concertedly refused to deal with
nonmembers of an association, [
Footnote 21] or have licensed a patented device on
condition that unpatented materials be employed in conjunction with
the patented device, [
Footnote
22] then the amount of commerce involved is immaterial, because
such restraints are illegal
Page 334 U. S. 523
per se. Nothing in the
Yellow Cab case
supports the theory that all exclusive dealing arrangements are
illegal
per se.
A subsidiary will, in all probability, deal only with its parent
for goods the parent can furnish. That fact, however, does not make
the acquisition invalid. When other elements of Sherman Act
violations are present, the fact of corporate relationship is
material and can be considered in the determination of whether
restraint or attempt to restrain exists. That this is the teaching
of the
Yellow Cab case is indicated by the following
quotation:
"And so, in this case, the common ownership and control of the
various corporate appellees are impotent to liberate the alleged
combination and conspiracy from the impact of the Act. The
complaint charges that the restraint of interstate trade was not
only effected by the combination of the appellees, but was the
primary object of the combination. The theory of the complaint, to
borrow language from
United States v. Reading Co.,
253 U. S.
26,
253 U. S. 57, is that
'dominating power' over the cab operating companies"
"was not obtained by normal expansion to meet the demands of a
business growing as a result of superior and enterprising
management, but by deliberate, calculated purchase for
control."
"If that theory is borne out in this case by the evidence,
coupled with proof of an undue restraint of interstate trade, a
plain violation of the Act has occurred."
332 U.S. at
332 U. S.
227-228. That view is in accord with previous decisions
of the Court. [
Footnote
23]
Page 334 U. S. 524
The legality of the acquisition by United States Steel of a
market outlet for its rolled steel through the purchase of the
manufacturing facilities of Consolidated depends not merely upon
the fact of that acquired control, but also upon many other
factors. Exclusive dealings for rolled steel between Consolidated
and United States Steel, brought about by vertical integration or
otherwise, are not illegal -- at any rate, until the effect of such
control is to unreasonably restrict the opportunities of
competitors to market their product.
In
United States v. Paramount Pictures, 334 U.
S. 131, we were presented with a situation in which the
government charged that vertical integration was illegal under the
Sherman Act. We held that control by the major
producer-distributors over nearly three-quarters of the first-run
theaters in cities with population over 100,000 was not, of itself,
illegal, and we remanded the case to the district court for further
findings. In outlining the factors which we considered to be
significant in determining the legality of vertical integration, we
emphasized the importance of characterizing the nature of the
market to be served, and the leverage on the market which the
particular vertical integration creates or makes possible. A second
test which we considered important in the
Page 334 U. S. 525
Paramount case was the purpose or intent with which the
combination was conceived. When a combination, through its actual
operation, results in an unreasonable restraint, intent or purpose
may be inferred; even though no unreasonable restraint may be
achieved, nevertheless a finding of specific intent to accomplish
such an unreasonable restraint may render the actor liable under
the Sherman Act.
Compare United States v. Griffith,
334 U. S. 100.
[
Footnote 24]
It seems clear to us that vertical integration, as such, without
more, cannot be held violative of the Sherman Act. It is an
indefinite term without explicit meaning. Even in the iron
industry, where could a line be drawn -- at the end of mining the
ore, the production of the pig-iron or steel ingots, when the
rolling mill
Page 334 U. S. 526
operation is completed, fabrication on order, or at some stage
of manufacture into standard merchandise? No answer would be
possible, and therefore the extent of permissible integration must
be governed, as other factors in Sherman Act violations, by the
other circumstances of individual cases. Technological advances may
easily require a basic industry plant to expand its processes into
semi-finished or finished goods so as to produce desired articles
in greater volume and with less expense.
It is not for courts to determine the course of the Nation's
economic development. Economists may recommend, the legislative and
executive branches may chart legal courses by which the competitive
forces of business can seek to reduce costs and increase production
so that a higher standard of living may be available to all. The
evils and dangers of monopoly and attempts to monopolize that grow
out of size and efforts to eliminate others from markets, large or
small, have caused Congress and the Executive to regulate commerce
and trade in many respects. But no direction has appeared of a
public policy that forbids,
per se, an expansion of
facilities of an existing company to meet the needs of new markets
of a community, whether that community is nationwide or countywide.
On the other hand, the courts have been given by Congress wide
powers in monopoly regulation. The very broadness of terms such as
restraint of trade, substantial competition, and purpose to
monopolize have placed upon courts the responsibility to apply the
Sherman Act so as to avoid the evils at which Congress aimed. The
basic industries, with few exceptions, do not approach in America a
cartelized form. If businesses are to be forbidden from entering
into different stages of production, that order must come from
Congress, not the courts.
Applying the standards laid down in the
Paramount case,
we conclude that the so-called vertical integration
Page 334 U. S. 527
resulting from the acquisition of Consolidated does not
unreasonably restrict the opportunities of the competitor producers
of rolled steel to market their product. We accept as the relevant
competitive market the total demand for rolled steel products in
the eleven-state area; over the past ten years, Consolidated has
accounted for only 3% of that demand, and, if expectations as to
the development of the western steel industry are realized,
Consolidated's proportion may be expected to be lower than that
figure in the future. Nor can we find a specific intent in the
present case to accomplish an unreasonable restraint, for reasons
which we discuss under heading III of this opinion.
C. We turn now to a discussion of the significance, as to
possible violation of the Sherman Act, of the fact that
Consolidated has been a competitor of United States Steel in
structural steel fabrication and in the manufacture of pipe. The
same tests which measure the legality of vertical integration by
acquisition are also applicable to the acquisition of competitors
in identical or similar lines of merchandise. It is first necessary
to delimit the market in which the concerns compete, and then
determine the extent to which the concerns are in competition in
that market. If such acquisition results in or is aimed at
unreasonable restraint, then the purchase is forbidden by the
Sherman Act. In determining what constitutes unreasonable
restraint, we do not think the dollar volume is, in itself, of
compelling significance; we look, rather, to the percentage of
business controlled, the strength of the remaining competition,
whether the action springs from business requirements or purpose to
monopolize, the probable development of the industry, consumer
demands, and other characteristics of the market. We do not
undertake to prescribe any set of percentage figures by which to
measure the reasonableness of a corporation's enlargement of its
activities by the purchase of the assets of a
Page 334 U. S. 528
competitor. [
Footnote 25]
The relative effect of percentage command of a market varies with
the setting in which that factor is placed.
The United States makes the point that the acquisition of
Consolidated would preclude and restrain substantial potential
competition in the production and sale of other steel products than
fabricated structural steel and pipe. Force is added to this
contention by the fact, adverted to above at pages
334 U. S. 500
and
334 U. S. 512
that United States Steel does no plate fabrication, while
Consolidated does. By plate fabrication, Consolidated produces many
articles not now produced by United States Steel. We mention, as
examples, boilers, gas tanks, smoke stacks, storage tanks, and
barges. Attention is also called to the war activities of
Consolidated in steel shipbuilding as indicative of its
potentialities as a competitor. We have noted, pp.
334 U. S.
500-501,
supra, that this construction was
under government direction and financing. We agree that any
acquisition of fabricating equipment eliminates some potential
competition from anyone who might own or acquire such facilities.
We agree, too, with the government's position that potential
competition from producers of presently noncompetitive articles, as
well as the possibility that acquired facilities may be used in the
future for the production of new articles in competition with
others, may be taken into consideration in weighing the effect of
any acquisition of assets on restraint of trade. [
Footnote 26]
The government's argument, however, takes us into highly
speculative situations. Steel ship construction for war purposes
was an enterprise undertaken at government
Page 334 U. S. 529
expense. We know of nothing from the record that would lead
Consolidated or United States Steel to branch out into the
peacetime steel ship industry at their own risk. The necessary
yards have been sold. It is true that United States Steel might go
into plate fabrication. The record shows nothing as to production
or demand in the Consolidated trade area for plate fabricated
articles. Nothing appears as to the number of producers of such
goods in that territory. What we have said in other places in this
opinion as to the growing steel industry in this area is pertinent
here. Eastern fabricators will find it difficult to meet
competition from western fabricators in the western market. Cheaper
western rolled steel and freight rates are a handicap to eastern
fabricators. Looking at the situation here presented, we are
unwilling to hold that possibilities of interference with future
competition are serious enough to justify us in declaring that this
contract will bring about unlawful restraint.
We conclude that, in this case, the government has failed to
prove that the elimination of competition between Consolidated and
the structural fabricating subsidiaries of United States Steel
constitutes an unreasonable restraint. If we make the doubtful
assumption that the United States Steel could be expected in the
future to sell 13% of the total of structural steel products in the
Consolidated trade area, and that Consolidated could be expected to
sell 11%, we conclude that, where we have the present unusual
conditions of the western steel industry, and in view of the facts
of this case as developed at pages
334 U. S. 512
to 516, it cannot be said there would be an unreasonable restraint
of trade. To hold this does not imply that additional acquisitions
of fabricating facilities for structural steel would not become
monopolistic. Notwithstanding some differences as to the business
of Consolidated and United States Steel in respect to the character
of structural steel products fabricated by each, there is
Page 334 U. S. 530
competition between the two for both light and heavy work. The
western steel industry is developing. Fontana and Geneva, as well
as other producers, are making available for fabricators larger
supplies of rolled steel, so that the West is becoming less
dependent on eastern suppliers. We are of the opinion, moreover, in
view of the number of West Coast fabricators (
see pp.
334 U. S.
502-503) and the ability of out-of-the-area fabricators
to compete because of the specialized character of structural steel
production in regard to orders and designs, that this acquisition
is permissible.
We likewise conclude that the elimination of competition between
Consolidated and National Tube (a United States Steel subsidiary)
does not constitute an unreasonable restraint. Competition at the
time of the contract was restricted to the sale of large diameter
pipe for oil and gas pipelines,
see pages
334 U. S. 516
to 518,
supra, and the only indication in the record that
competition in pipe would exist in a broader field in the future is
contained in the suggestion, without proof or specification, that
Consolidated, through technological advances or business expansion,
might produce a wider range of pipe sizes and types. This is not
enough to persuade us that the purchase will unduly restrain trade
in pipe. The record does show that, in three instances,
Consolidated and National Tube each supplied pipe for a new
pipeline. It is clear that these line pipe contracts were obtained
by Consolidated in a seller's market. We are given nothing as to
the national production of oil and gas trunkline pipe or the
relation of the pipe sold by Consolidated and National Tube to this
production. The government does not contest appellees' statement
that Consolidated pipe, for this purpose, is substantially more
expensive than seamless pipe, and, in the absence of a showing that
welded pipe has advantages over seamless pipe to compensate for the
increased cost. or that Consolidated's production costs may be
expected
Page 334 U. S. 531
to decline with an increase in volume, it does not seem to us
that it has been shown that competition in this field between the
parties to this contract is so substantial that its elimination
under these circumstances constitutes an unreasonable
restraint.
The government cites four antitrust cases involving railroads to
support its argument that control by one competitor over another
violates the Sherman Act, even though the percentage of business
for which they compete may be small. [
Footnote 27] The appellees cite cases from this Court and
lower courts in which acquisition by one competitor of another was
held not to violate the antitrust laws. [
Footnote 28] We do not stop to examine those cases to
determine whether we would now approve either their language or
their holdings. The factual situation in all those cases is so
dissimilar from that presented here that they furnish little
guidance in determining whether the competition which will be
eliminated through the purchase of Consolidated is sufficient to
warrant injunctive relief requested by the government. [
Footnote 29]
III
We turn last to the allegation of the government that United
States Steel has attempted to monopolize the production and sale of
fabricated steel products in the Consolidated market. We think that
the trial court applied too narrow a test to this charge; even
though
Page 334 U. S. 532
the restraint effected may be reasonable under § 1, it may
constitute an attempt to monopolize forbidden by § 2 if a specific
intent to monopolize may be shown. [
Footnote 30] To show that specific intent, the government
recites the long history of acquisitions of United States Steel,
and argues that the present acquisition, when viewed in the light
of that history, demonstrates the existence of a specific intent to
monopolize. Although this Court held in 1920 [
Footnote 31] that United States Steel had not
violated § 2 through the acquisition of 180 formerly independent
concerns, we may look to those acquisitions, as well as to the
eight acquisitions from 1924 to 1943, to determine the intent of
United States Steel in acquiring Consolidated.
We look not only to those acquisitions, however, but also to the
latest acquisition -- the government-owned plant at Geneva. We
think that last acquisition is of significance in ascertaining the
intent of United States Steel in acquiring Consolidated. [
Footnote 32] The bid of United
States Steel for the Geneva plant emphasized the importance of
erecting finishing facilities to assure a market for Geneva's
production, and we think it a fact of weight that many of the other
bids were conditioned upon the government's lending money or making
grants for erecting such facilities at no cost to the bidder. No
objection was interposed when United States Steel indicated that it
proposed to spend $25,000,000 to erect a cold reduction mill at
Pittsburg, and it is doubtful whether objections could be raised if
United States Steel proposed to build, instead of to buy from a
competitor, fabricating facilities similar to those possessed by
Consolidated. The reasons given by Consolidated and United States
Steel for the purchase and sale of the assets here involved seem
not to involve
Page 334 U. S. 533
any action condemned by the Sherman Act. Granting that the sale
will to some extent affect competition, the acquisition of a firm
outlet to absorb a portion of Geneva's rolled steel production
seems to reflect a normal business purpose, rather than a scheme to
circumvent the law. United States Steel, despite its large sales,
many acquisitions, and leading position in the industry, has
declined in the proportion of rolled steel products it manufactures
in comparison with its early days. In 1901, it produced 50.1%; in
1911, 45.7%; in 1946, 30.4%. [
Footnote 33] For the period 1937-1946, it produced 33.2%.
[
Footnote 34] Its size is
impressive. Size has significance also in an appraisal of alleged
violations of the Sherman Act. But the steel industry is also of
impressive size, and the welcome westward extension of that
industry requires that the existing companies go into production
there or abandon that market to other organizations.
We have dealt with the objections to this purchase because of
the exclusion of other rolled steel producers from supplying
Consolidated's demand for that product and because of the alleged
restraint of trade involved in the extension of United States
Steel's fabricating and pipe commerce. It has been necessary to
treat these arguments separately so as to isolate the facts and
figures which convince us that these objections do not rise to the
level of proving a violation of law. It only need be added that we
have also considered the various items of objection in the
aggregate and in the light of the charge of
Page 334 U. S. 534
intent to monopolize. But, even from that point of view, the
government has not persuaded us that the proposed contract violates
our public policy as stated in the Sherman Act.
The judgment of the District Court is
Affirmed.
[
Footnote 1]
Sections 1, 2 and 4, 15 U.S.C., read, so far as applicable, as
follows:
"§ 1. Every contract, combination in the form of trust or
otherwise, or conspiracy, in restraint of trade or commerce among
the several States, or with foreign nations, is hereby declared to
be illegal. . . . Every person who shall make any contract or
engage in any combination or conspiracy declared by sections 1-7 of
this title to be illegal shall be deemed guilty of a misdemeanor,
and, on conviction thereof, shall be punished by fine not exceeding
$5,000, or by imprisonment not exceeding one year, or by both said
punishments, in the discretion of the court."
"§ 2. Every person who shall monopolize, or attempt to
monopolize, or combine or conspire with any other person or
persons, to monopolize any part of the trade or commerce among the
several States, or with foreign nations, shall be deemed guilty of
a misdemeanor, and, on conviction thereof, shall be punished by
fine not exceeding $5,000, or by imprisonment not exceeding one
year, or by both said punishments, in the discretion of the
court."
"§ 4. The several district courts of the United States are
invested with jurisdiction to prevent and restrain violations of
sections 1-7 of this title, and it shall be the duty of the several
district attorneys of the United States, in their respective
districts, under the direction of the Attorney General, to
institute proceedings in equity to prevent and restrain such
violations. . . ."
[
Footnote 2]
An uncontested statement of Consolidated's shipbuilding
activities during the war years appears in Consolidated's
brief:
"During the war years, acting under Government sponsorship,
Consolidated constructed ships for defense and war purposes for
various Government procurement agencies, but it is no longer
engaged in this field. Consolidated's war work was confined to ship
and ordnance construction with Government furnished facilities, all
of which have now been abandoned. Consolidated Shipyards, Inc., a
Consolidated subsidiary operating a small boatyard, has disposed of
its plant to a group of real estate speculators. There is therefore
no competition between U.S. Steel and Consolidated in the
shipbuilding business."
[
Footnote 3]
Louisiana and Texas, which are included in the Consolidated
market, are not listed in the census grouping, whereas Colorado and
Wyoming, which are listed in the census, are excluded from the
Consolidated market. Sixteenth Census of the United States, 1940,
Areas of the United States 1940, Bureau of the Census, p. 3.
[
Footnote 4]
In 1924, the Federal Trade Commission entered an order which
concluded that United States Steel had violated § 2 of the Clayton
Act and § 5 of the Federal Trade Commission Act by its so-called
"Pittsburgh plus" method of pricing, according to which all rolled
steel products were sold at a delivered price including freight
from Pittsburgh to the destination, regardless of the actual point
of shipment.
Matter of United States Steel Corp., 8 F.T.C.
1. United States Steel was ordered to cease and desist from selling
its products on that basis, or from employing any basing point
other than the point of manufacture or shipment. In 1938, United
States Steel filed a petition to review that order in the Third
Circuit Court of Appeals admitting that United States Steel had
never complied with the latter part of the order. No decision has
yet been reached in that proceeding.
[
Footnote 5]
Cold rolling is the name given to the process of rolling steel
products at temperatures ranging from 50 degrees F. to 240 degrees
F. Coils which have been produced by the hot rolling process are
fed into a cold reduction mill and rolled into strip and sheets
which are of much higher quality than hot rolled strip and sheets.
See Camp and Francis, The Making, Shaping and Treating of
Steel, 5th Ed., 1940, pp. 1227-1245.
[
Footnote 6]
The bid of Colorado Fuel & Iron Corp. proposed that the
government spend $47,935,000 for the erection of additional
facilities, including over $25,000,000 for the erection of a sheet
and tin-plate mill. The bid of Pacific-American Steel Iron Corp.
proposed that the government lend the bidder $25,000,000 for the
erection of a tin-plate mill. The bid of Riley Steel Co. proposed
that the government lend the bidder $28,844,000 for the
construction of a sheet mill, tube mill, and additions to the
structural mill.
[
Footnote 7]
This was not a purchase of stock of a competing company.
See § 7, Clayton Act, 38 Stat. 730, 731;
Federal Trade
Comm'n v. Western Meat Co., 272 U. S. 554. It
must be assumed, however, that the public policy announced by § 7
of the Clayton Act is to be taken into consideration in determining
whether acquisition of assets of Consolidated by United States
Steel with the same economic results as the purchase of the stock
violates the prohibitions of the Sherman Act against unreasonable
restraints.
See Handler, Industrial Mergers and the
Anti-Trust Laws, 32 Col.L.Rev. 179, 266.
In 1941, the Temporary National Economic Committee proposed that
§ 7 be amended to apply to acquisition of assets and to require
prior approval by the Federal Trade Commission.
See
Comment, 57 Yale L.J. 613, for a description of the bills which
have been introduced before Congress to carry out these
recommendations.
[
Footnote 8]
The following table was accepted by the trial court as
correct:
bwm:
--------------------------------------------------------------------------------------
U.S. Steel
subsidiaries
Industry U.S. Steel Estimated shipment of
production subsidiaries consumption all rolled
Consolidated's
Year all rolled production all rolled steel pro- purchases
all
steel products all rolled steel products duction into rolled
steel
steel products 11 states the 11 states products
--------------------------------------------------------------------------------------
1937 38,345,158 14,097,666 4,362,900 1,556,085 103,286
1938 21,356,398 7,315,506 2,670,000 1,046,287 44,050
1939 34,955,175 11,707,251 3,630,000 1,434,383 69,862
1940 45,965,971 15,013,749 4,337,990 1,686,129 117,644
1941 60,942,979 20,416,604 6,008,757 2,441,840 163,428
1942 60,591,052 20,615,137 8,489,204 3,181,358 339,711
1943 62,210,261 20,147,616 10,124,831 3,706,886 404,180
1944 63,250,519 21,052,179 9,587,503 3,495,231 390,532
1945 56,602,322 18,410,264 7,232,590 2,378,112 225,273
1946 48,993,777 15,181,719 6,000,000 1,810,982 178,669
----------- ----------- ---------- ---------- ---------
Total 493,213,612 163,957,691 62,443,775 22,737,293
2,036,635
--------------------------------------------------------------------------------------
ewm:
[
Footnote 9]
The government notes that United States Steel, in its bid for
the Geneva plant, estimated that the postwar market in seven
Western states would be 227,000 tons of plates and 213,000 tons of
shapes per year, and compares with these figures the 1946 purchases
of Consolidated of 107,128 tons of plates and 43,770 tons of
shapes. Apart from the fact that the figures for estimated
consumption included only seven states as against eleven in the
Consolidated market, Consolidated's purchases in 1946 were
principally devoted to finishing up war contracts. The figures for
estimated consumption were based on the assumption that the level
of activity would be considerably lower than during the war.
[
Footnote 10]
The table from which the government derives this figure of 80%
is inconclusive. It refers to "Purchases from West Coast
Producers," and does not indicate whether the producers themselves
produced the rolled steel products or were acting as agents of
eastern producers. There is no challenge to Consolidated's
statement that, during the years 1937-41 and 1946, deliveries to it
from the rolled steel production of the West Coast totaled 208,093
tons, as against 495,848 tons from eastern producers.
[
Footnote 11]
10 largest structural steel fabricators in the 11 Western
States, 1946
bwm:
----------------------------------------------------------------------------
Company Location Bookings Percent
(net tons) of total
----------------------------------------------------------------------------
All companies . . . . . . . . . . . . . . . . . . . . 336,717
100.0
United States Steel Corp. . . . . . Pittsburgh, Pa.. . 44,083
12.9
Consolidated Steel Corp. . . . . . Los Angeles, Calif. 36,142
10.6
Bethlehem Steel Co. . . . . . . . . Bethlehem, Pa. . . 36,047
10.6
Mosher Steel Co. . . . . . . . . . Houston, Tex. . . . 29,814
8.7
Chicago Bridge & Iron Co. . . . . . Chicago, Ill. . . .
21,588 6.3
Isaacson Iron Works . . . . . . . . Seattle, Wash. . . 10,656
3.1
Kansas City Structural Co. . . . . Kansas City, Kans. 10,051
2.9
Midwest Steel & Iron Works Co. . . Denver, Colo. . . . 9,306
2.7
Northwest Steel Rolling Mills, Inc. Seattle, Wash. . . 9,000
2.6
Structural Steel & Forge Co. . . . Salt Lake City, Utah
8,300 2.4
------- -----
Total 10 companies 214,987 63.0
Remaining 80 companies 121,730 37.0
----------------------------------------------------------------------------
ewm:
The table quoted includes a correction as to Consolidated's
bookings which was made after the exhibit was introduced.
[
Footnote 12]
The trial court found that the fabricating subsidiaries of
United States Steel would be eliminated from the West Coast market
in the future except for specialized products which they are
equipped to fabricate economically and which sell at higher prices
per ton of product.
Since the record was made up in this case, United States Steel
has announced that the mill price for Geneva steel products has
been reduced $3 per ton, effective May 1, 1948. That amount
represented the previously existing mill price differential of
Geneva steel products over products produced at Pittsburgh,
Chicago, Gary, and Birmingham. U.S. Steel Quarterly, Vol. 2, No. 2,
May 1948, p. 6.
[
Footnote 13]
During the ten-year period ending in 1946, United States Steel
bid on 2,409 jobs in the Consolidated area, and was successful in
839. Consolidated bid on 6,377 jobs, and was successful in 2,390.
There were only 166 jobs, however, on which both companies bid.
Forty of these jobs on which both companies bid were awarded to
United States Steel, 35 were awarded to Consolidated, and 91 were
awarded to competitors. Reducing these figures to a tonnage basis,
United States Steel was awarded bids covering 499,605 tons out of a
total tonnage on which bids were submitted of 1,273,152 tons.
Consolidated bid on jobs involving 578,847 tons and was awarded
157,997 tons. The tonnage involved in the 166 common bids was
122,353 tons, of which United States Steel's share was 38,920,
Consolidated's 24,162, and other competitors 59,271.
The above figures indicate that Consolidated customarily bid on
lighter types of work; the average tonnage for Consolidated's bids
was 90 tons, whereas the average tonnage for United States Steel
was 528 tons. The 166 jobs on which both companies submitted bids
were considerably larger in volume, averaging 737 tons.
[
Footnote 14]
The following extract from the record summarizes the evidence on
this question:
"A. The type of pipe made by Consolidated is electric weld pipe
known as fusion weld or arc weld pipe in sizes from 4-inch up to
say 30-inch. We don't make any electric weld pipe. The pipe that
Consolidated make -- other than the pipe larger than 26-inch -- is
made primarily for and sold to the waterworks industry, and our
pipe is sold primarily to the oil and gas industry. We don't make
the same type of pipe, and the sizes which we manufacture and the
gages and the lengths are in general quite different from those
made by Consolidated Steel. They only overlap at a very small part
of the field insofar as the physical dimensions of the pipe are
concerned."
"Q. You have spoken of pipe made by Consolidated for water
conveyance. Are those what have been referred to as penstocks?"
"A. No, sir. Well, yes, to a certain extent penstocks, and many
other types of low-pressure water pipe. It is true that penstocks
are included in that as far as Consolidated is concerned. National
Tube Company do not make any penstock pipe. They have not made any
for ten years."
"Q. And none of what you term light-pressure pipe?"
"A. We don't compete with that. We make high-pressure pipe
only."
[
Footnote 15]
Roach testified that the first order which Consolidated had
filled for such pipe was for the Southern Counties and Southern
California gas line, but he did not indicate the size or date of
the order. The president of National Tube testified that
Consolidated contracted in 1946 to furnish 100 miles of 26-inch
pipe for the El Paso Natural Gas Co., National Tube contracted to
supply 230 miles, and a third competitor 400 miles. The same
witness also testified that National Tube contracted in 1946 to
supply a small amount of 24-inch pipe to the Pacific Gas and
Electric Co., and that Consolidated, in 1947, also agreed to
furnish a quantity of pipe for the same pipeline. As of November
30, 1946, Consolidated had unfilled orders for "heavy pipe" of
$9,830,079, a figure which does not include the Pacific Gas and
Electric or Trans-Arabian order.
[
Footnote 16]
E.g., Republic Steel Corp., A. O. Smith Corp.,
Youngstown Sheet and Tube Co. There are other producers in the
West.
[
Footnote 17]
332 U.S. at
332 U. S.
226:
"Likewise irrelevant is the importance of the interstate
commerce affected in relation to the entire amount of that type of
commerce in the United States. The Sherman Act is concerned with
more than the large, nationwide obstacles in the channels of
interstate trade. It is designed to sweep away all appreciable
obstructions, so that the statutory policy of free trade might be
effectively achieved. As this Court stated in
Indiana Farmer's
Guide Co. v. Prairie Farmer Pub. Co., 293 U. S.
268,
293 U. S. 279,"
"The provisions of §§ 1 and 2 have both a geographical and
distributive significance and apply to any part of the United
States, as distinguished from the whole, and to any part of the
classes of things forming a part of interstate commerce."
"It follows that the complaint in this case is not defective for
failure to allege that CCM has a monopoly with reference to the
total number of taxicabs manufactured and sold in the United
States. Its relative position in the field of cab production has no
necessary relation to the ability of the appellees to conspire to
monopolize or restrain, in violation of the Act, an appreciable
segment of interstate cab sales. An allegation that such a segment
has been or may be monopolized or restrained is sufficient."
[
Footnote 18]
The government relies particularly on the following excerpt, 332
U.S. at
332 U. S.
226-227:
"Nor can it be doubted that combinations and conspiracies of the
type alleged in this case fall within the ban of the Sherman Act.
By excluding all cab manufacturers other than CCM from that part of
the market represented by the cab operating companies under their
control, the appellees effectively limit the outlets through which
cabs may be sold in interstate commerce. Limitations of that nature
have been condemned time and again as violative of the Act. . . .
In addition, by preventing the cab operating companies under their
control from purchasing cabs from manufacturers other than CCM, the
appellees deny those companies the opportunity to purchase cabs in
a free, competitive market. The Sherman Act has never been thought
to sanction such a conspiracy to restrain the free purchase of
goods in interstate commerce."
[
Footnote 19]
The general language of §§ 1 and 2 of the Sherman Act has been
construed as prohibiting only unreasonable restraints, not all
possible restraints of trade.
Standard Oil Co. v. United
States, 221 U. S. 1. In this
it differs somewhat from the more specific language of the Clayton
Act, 38 Stat. 730, or the Federal Trade Commission Act, 38 Stat.
717
See Federal Trade Comm'n v. Morton Salt Co.,
334 U. S. 37, and
Standard Fashion Co. v. Magrane-Houston Co., 258 U.
S. 346,
258 U. S.
356.
[
Footnote 20]
United States v. Socony-Vacuum Oil Co., 310 U.
S. 150.
[
Footnote 21]
Associated Press v. United States, 326 U. S.
1;
Eastern States Retail Lumber Dealers' Assn. v.
United States, 234 U. S. 600;
W. W. Montague & Co. v. Lowry, 193 U. S.
38.
See Fashion Originators' Guild v. Federal Trade
Comm'n, 312 U. S. 457.
[
Footnote 22]
International Salt Co. v. United States, 332 U.
S. 392.
[
Footnote 23]
Compare our statement in
United States v. Paramount
Pictures, 334 U. S. 131,
334 U. S.
173-174:
"Exploration of these phases of the cases would not be necessary
if, as the Department of Justice argues, vertical integration of
producing, distributing and exhibiting motion pictures is illegal
per se. But the majority of the Court does not take that
view. In the opinion of the majority, the legality of vertical
integration under the Sherman Act turns on (1) the purpose or
intent with which it was conceived, or (2) the power it creates and
the attendant purpose or intent. First, it runs afoul of the
Sherman Act if it was a calculated scheme to gain control over an
appreciable segment of the market and to restrain or suppress
competition, rather than an expansion to meet legitimate business
needs."
The legality of contractual arrangements for exclusive dealing
was sustained in
United States v. Bausch & Lomb Co.,
321 U. S. 707,
321 U. S.
728-729.
Compare Federal Trade Comm'n v. Curtis
Publishing Co., 260 U. S. 568.
[
Footnote 24]
Id., pp.
334 U. S.
106-107:
"Anyone who owns and operates the single theater in a town, or
who acquires the exclusive right to exhibit a film, has a monopoly
in the popular sense. But he usually does not violate § 2 of the
Sherman Act unless he has acquired or maintained his strategic
position, or sought to expand his monopoly, or expanded it by means
of those restraints of trade which are cognizable under § 1. For
those things which are condemned by § 2 are in large measure merely
the end products of conduct which violates § 1.
Standard Oil
Co. v. United States, 221 U. S. 1,
221 U. S.
61. But that is not always true. Section 1 covers
contracts, combinations, or conspiracies in restraint of trade.
Section 2 is not restricted to conspiracies or combinations to
monopolize, but also makes it a crime for any person to monopolize
or to attempt to monopolize any part of interstate or foreign trade
or commerce. So it is that monopoly power, whether lawfully or
unlawfully acquired, may itself constitute an evil and stand
condemned under § 2 even though it remains unexercised. For § 2 of
the Act is aimed,
inter alia, at the acquisition or
retention of effective market control.
See United States v.
Aluminum Co. of America, 148 F.2d 416, 428, 429. Hence, the
existence of power 'to exclude competition when it is desired to do
so' is itself a violation of § 2, provided it is coupled with the
purpose or intent to exercise that power.
American Tobacco Co.
v. United States, 328 U. S. 781,
328 U. S.
809,
328 U. S. 811,
328 U. S.
814."
[
Footnote 25]
Compare United States v. Aluminum Co. of America, 148
F.2d 416, 424; Handler,
supra, note 7 tables, p. 245.
See also Rostow, The New
Sherman Act: A Positive Instrument of Progress, 14 U. of Chicago
L.Rev. 567, 575-586.
[
Footnote 26]
United States v. Southern Pac. Co., 259 U.
S. 214;
United States v. Reading Co.,
253 U. S. 26.
[
Footnote 27]
United States v. Southern Pac. Co., 259 U.
S. 214;
United States v. Union Pac. R. Co.,
226 U. S. 61;
United States v. Reading Co., 253 U. S.
26;
Northern Securities Co. v. United States,
193 U. S. 197.
[
Footnote 28]
International Shoe Co. v. Federal Trade Comm'n,
280 U. S. 291;
United States v. United States Steel Corporation,
251 U. S. 417;
United States v. United Shoe Machinery Co., 247 U. S.
32;
United States v. Standard Oil Co. of New
Jersey, 47 F.2d
288;
United States v. Republic Steel
Corporation, 11 F. Supp.
117.
[
Footnote 29]
See Handler,
supra, note 7 at 269-271.
[
Footnote 30]
United States v. Griffith, supra, note 24
[
Footnote 31]
United States v. United States Steel Corporation,
251 U. S. 417.
[
Footnote 32]
Id. at
251 U. S.
446.
[
Footnote 33]
The figures for 1901 and 1911 are taken from
United States
v. United States Steel Corp., 223 F. 55, 67.
[
Footnote 34]
The record includes an unchallenged table showing the proportion
of total national production of steel ingots and steel for casting
attributable to United States Steel from 1901 through 1946. It is
taken from the statistical reports of the American Iron and Steel
Institute and United States Steel. It may be summarized by saying
it shows an irregular reduction from over 60% to less than 33
1/3%.
MR. JUSTICE DOUGLAS, with whom MR. JUSTICE BLACK, MR. JUSTICE
MURPHY, and MR. JUSTICE RUTLEDGE, concur, dissenting.
This is the most important antitrust case which has been before
the Court in years. It is important because it reveals the way of
growth of monopoly power -- the precise phenomenon at which the
Sherman Act was aimed. Here, we have the pattern of the evolution
of the great trusts. Little independent units are gobbled up by
bigger ones. At times, the independent is driven to the wall and
surrenders. At other times, any number of "sound business reasons"
appear why the sale to or merger with the trust should be made.
[
Footnote 2/1] If the
acquisition
Page 334 U. S. 535
were the result of predatory practices or restraints of trade,
the trust could be required to disgorge.
Schine Chain Theaters
Inc. v. United States, 334 U. S. 110. But
the impact on future competition and on the economy is the same
though the trust was built in more gentlemanly ways.
We have here the problem of bigness. Its lesson should by now
have been burned into our memory by Brandeis. The Curse of Bigness
shows how size can become a menace -- both industrial and social.
It can be an industrial menace because it creates gross
inequalities against existing or putative competitors. It can be a
social menace --
Page 334 U. S. 536
because of its control of prices. [
Footnote 2/2] Control of prices in the steel industry is
powerful leverage on our economy. For the price of steel determines
the price of hundreds of other articles. Our price level determines
in large measure whether we have prosperity or depression -- an
economy of abundance or scarcity. Size in steel should therefore be
jealously watched. [
Footnote 2/3]
In final analysis, size in steel is the measure of the power of a
handful of men over our economy. That power can be utilized with
lightning speed. It can be benign, or it can be dangerous. The
philosophy of the Sherman Act is that it should not exist. For all
power tends to develop into a government in itself. Power that
controls the economy should be in the hands of elected
representatives of the people, not in the hands of an industrial
oligarchy. Industrial power should be decentralized. It should be
scattered into many hands, so that the fortunes of the people will
not be dependent on the whim or caprice, the political prejudices,
the emotional stability of a few self-appointed men. The fact that
they are not vicious men, but respectable and social-minded, is
irrelevant. That is the philosophy and the command of the Sherman
Act. It is founded on a theory of hostility to the concentration in
private hands of power so great that only a government of the
people should have it.
The Court forgot this lesson in
United States v. United
States Steel Corporation, 251 U. S. 417, and
in
United States
v.
Page 334 U. S. 537
International Harvester Co., 274 U.
S. 693. The Court today forgets it when it allows United
States Steel to wrap its tentacles tighter around the steel
industry of the West.
This acquisition can be dressed up (perhaps legitimately) in
terms of an expansion to meet the demands of a business which is
growing as a result of superior and enterprising management.
[
Footnote 2/4] But the test under
the Sherman Act strikes deeper. However the acquisition may be
rationalized, the effect is plain. It is a purchase for control, a
purchase for control of a market for which United States Steel has
in the past had to compete, but which it no longer wants left to
the uncertainties that competition in the West may engender. This
in effect it concedes. It states that its purpose in acquiring
Consolidated is to insure itself of a market for part of Geneva's
production of rolled steel products when demand falls off.
But competition is never more irrevocably eliminated than by
buying the customer for whose business the industry has been
competing. The business of Consolidated amounts to around
$22,000,000 annually. The competitive purchases by Consolidated are
over $5,000,000 a year. I do not see how it is possible to say that
$5,000,000 of commerce is immaterial. It plainly is not
de
minimis. And it is the character of the restraint which § 1 of
the Act brands as illegal, not the amount of commerce affected.
Montague & Co. v. Lowry, 193 U. S.
38;
United States v. Socony-Vacuum Oil Co.,
310 U. S. 150,
310 U. S. 225,
n. 59;
United States v. Yellow Cab Co., 332 U.
S. 218,
332 U. S. 22.
At least it can be said here, as it was in
International Salt
Co. v. United States, 332 U. S. 392,
332 U. S. 396,
that the volume of business restrained by this contract is not
insignificant or insubstantial. United States Steel does not
consider
Page 334 U. S. 538
it insignificant, for the aim of this well conceived project is
to monopolize it. If it is not insubstantial as a market for United
States Steel, it certainly is not from the point of view of the
struggling western units of the steel industry.
It is unrealistic to measure Consolidated's part of the market
by determining its proportion of the national market. There is no
safeguarding of competition in the theory that the bigger the
national market, the less protection will be given those selling to
the smaller components thereof. That theory would allow a producer
to absorb outlets upon which small enterprises with restricted
marketing facilities depend. Those outlets, though statistically
unimportant from the point of view of the national market, could be
a matter of life and death to small local enterprises.
The largest market which must be taken for comparison is the
market actually reached by the company which is being absorbed. In
this case, Consolidated's purchases of rolled steel products are a
little over 3 percent of that market. By no standard -- United
States Steel's or its western competitors -- can that percentage be
deemed immaterial. Yet consideration of the case from that
viewpoint puts the public interest phase of the acquisition in the
least favorable light. A surer test of the impact of the
acquisition on competition is to be determined not only by
consideration of the actual markets reached by Consolidated, but
also by the actual purchases which it makes. Its purchases were
predominantly of plates and shapes -- 76 percent from 1937-1941.
This was, in 1937, 13 percent of the total in the Consolidated
market. That comparison is rejected by the Court, or at least
discounted on the theory that competitors presently selling to
Consolidated can probably convert from plates and shapes to other
forms of rolled steel products. But a surer test of the effect on
competition is the actual business of which
Page 334 U. S. 539
competitors will be deprived. We do not know whether they can be
sufficiently resourceful to recover from this strengthening of the
hold which this giant of the industry now has on their markets. It
would be more in keeping with the spirit of the Sherman Act to give
the benefits of any doubts to the struggling competitors.
It is, of course, immaterial that a purpose or intent to achieve
the result may not have been present. The holding of the cases from
United States v. Patten, 226 U. S. 525,
226 U. S. 543,
to
United States v. Griffith, 334 U.
S. 100, is that the requisite purpose or intent is
present if monopoly or restraint of trade results as a direct and
necessary consequence of what was done. We need not hold that
vertical integration is
per se unlawful in order to strike
down what is accomplished here. The consequence of the deliberate,
calculated purchase for purpose of control over this substantial
share of the market can no more be avoided here than it was in
United States v. Reading Co., 253 U. S.
26,
253 U. S. 57,
and in
United States v. Yellow Cab Co., supra. I do not
stop to consider the effect of the acquisition on competition in
the sale of fabricated steel products. The monopoly of this
substantial market for rolled steel products is, in itself, an
unreasonable restraint of trade under § 1 of the Act.
The result might well be different if Consolidated were merging
with or being acquired by an independent west coast producer for
the purpose of developing an integrated operation. The purchase
might then be part of an intensely practical plan to put together
an independent western unit of the industry with sufficient
resources and strength to compete with the giants of the industry.
Approval of this acquisition works in precisely the opposite
direction. It makes dim the prospects that the western steel
industry will be free from the control of the eastern giants.
United States Steel, now that it owns the Geneva plant, has over 51
percent of the rolled steel
Page 334 U. S. 540
or ingot capacity of the Pacific Coast area. This acquisition
gives it unquestioned domination there, and protects it against
growth of the independents in that developing region. That alone is
sufficient to condemn the purchase. Its serious impact on
competition and the economy is emphasized when it is recalled that
United States Steel has one-third of the rolled steel production of
the entire country. [
Footnote 2/5]
The least I can say is that a company that has that tremendous
leverage on our economy is big enough. [
Footnote 2/6]
[
Footnote 2/1]
The most frequent reasons given for mergers are that they
prevent waste and promote efficiency, reduce overhead, dilute sales
and advertising costs, spread risks, etc.
Compare New
Mergers, New Motives, Business Week, Nov. 10, 1945, p. 68; Growth
of Business Units: Effect of War and Shortages, United States News,
May 10, 1946, p. 48. But that these advantages are largely illusory
has long been recognized.
See, e.g., Relative Efficiency
of Large, Medium-sized, and Small Business (TNEC Monograph 13,
1941) pp. 111, 128, 132, 398. The theory was never more forcefully
exploded than by Brandeis in The Curse of Bigness:
"The only argument that has been seriously advanced in favor of
private monopoly is that competition involves waste, while the
monopoly prevents waste and leads to efficiency. This argument is
essentially unsound. The wastes of competition are negligible. The
economics of monopoly are superficial, and delusive. The efficiency
of monopoly is, at the best, temporary."
"Undoubtedly competition involves waste. What human activity
does not? The wastes of democracy are among the greatest obvious
wastes, but we have compensations in democracy which far outweigh
that waste, and make it more efficient than absolutism. So it is
with competition. The waste is relatively insignificant. There are
wastes of competition which do not develop, but kill. These, the
law can and should eliminate by regulating competition."
"It is true that the unit in business may be too small to be
efficient. It is also true that the unit may be too large to be
efficient, and this is no uncommon incident of monopoly."
P. 105.
". . . no monopoly in private industry in America has yet been
attained by efficiency alone. No business has been so superior to
its competitors in the processes of manufacture or of distribution
as to enable it to control the market solely by reason of its
superiority."
P. 114-15.
"The Steel Trust, while apparently free from the coarser forms
of suppressing competition, acquired control of the market not
through greater efficiency, but by buying up existing plants, and
particularly ore supplies, at fabulous prices, and by controlling
strategic transportation systems."
P. 115.
"But the efficiency of monopolies, even if established, would
not justify their existence unless the community should reap
benefit from the efficiency; experience teaches us that, whenever
trusts have efficiency, their fruits have been absorbed almost
wholly by the trusts themselves. From such efficiency as they have
developed, the community has gained substantially nothing. For
instance: . . .
The Steel Trust, a corporation of reputed
efficiency. The high prices maintained by it in the industry are
matters of common knowledge. In less than ten years, it accumulated
for its shareholders or paid out as dividends on stock representing
merely water, over $650,000,000."
Pp. 120, 121.
[
Footnote 2/2]
See Relative Efficiency of Large, Medium-sized, and
Small Business (TNEC Monograph 13, 1941) p. 132.
[
Footnote 2/3]
In 1911, when the original antitrust suit against United States
Steel was instituted, the company had already absorbed 180 formerly
independent concerns.
See United States v. United States Steel
Corporation, 223 F. 55, 162. Since then, it has absorbed at
least 8 additional independent companies, including Columbia,
which, prior to 1930, was operated by an independent producer and
maintained the only integrated steel operation west of the
Rockies.
[
Footnote 2/4]
See 334
U.S. 495fn2/1|>note 1,
supra.
[
Footnote 2/5]
See note 8 of the
Court's opinion
[
Footnote 2/6]
"United States Steel is the giant of the industry. Its
manufacturing capacity is"
"greater than that of all German producers combined. It is more
than twice that of the entire British steel industry, and more than
twice that of all the French mills combined."
"In addition to its facilities for producing pig iron, steel
ingots, and all forms of finished and semi-finished steel products,
the corporation owned and operated, through some 150 subsidiaries,
in 1937, nearly 2,000 oil and natural gas wells, 89 iron ore mines,
79 coal mines, some 40 limestone, dolomite, cement rock, and day
quarries, a number of gypsum and fluorspar mines, 2 zinc mines, a
manganese ore mine in Brazil, over 5,000 coking ovens, several
water-supply systems with reservoirs, filtration plants, and
pumping stations, over 100 ocean, lake and river steamers, 500
barges and tugs, railroads, fire brick plants, and mills producing
12,000,000 barrels of cement. By virtue of its tremendous size and
its high degree of integration, the corporation is in a position to
dominate the field."
Wilcox, Competition and Monopoly in American Industry (TNEC
Monograph 21, 1940) p. 120.